Privacy Policy

Last updated: June 14, 2026

EM-Muzic Ltd. ("we", "us", "our") operates the SoundEX platform at soundex.ai. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you use our Platform.

1. Information We Collect

1.1 Information You Provide

1.2 Information Collected Automatically

• Usage Data: Pages visited, features used, timestamps, and interaction patterns
• Device Data: Browser type, operating system, screen resolution, and IP address
• Analytics Data: Streaming metrics ingested from connected DSP accounts (Spotify, Apple Music, etc.)

1.3 Information from Third Parties

• OAuth Integrations: When you connect Spotify, YouTube, or social accounts, we access public profile data and streaming analytics as authorized
• Distribution Partners: Revenue reports, streaming counts, and royalty data from digital service providers

2. How We Use Your Information

We use collected data to:

• Operate, maintain, and improve the SoundEX Platform
• Generate your ARI (Artists Rank Index) score and daily personalized tips
• Process music distribution and track revenue with Song ID matching
• Send service-related communications and product updates
• Prevent fraud, abuse, and ensure platform security
• Comply with legal obligations

3. Data Sharing

We do not sell your personal data. We may share data with:

• Distribution Partners: Digital stores (Spotify, YouTube, Apple Music, etc.) to fulfill distribution services
• Service Providers: Cloud hosting (Google Cloud), email delivery, analytics tools - all bound by data processing agreements
• Legal Requirements: When required by law, court order, or to protect rights and safety

4. Data Security

We implement industry-standard security measures including:

• TLS/SSL encryption for all data in transit
• Encryption at rest for sensitive data
• Regular security audits and vulnerability assessments
• Role-based access controls for internal systems
• CAPTCHA protection (hCaptcha, reCAPTCHA) to prevent automated abuse

5. Data Retention

We retain your data for as long as your account is active or as needed to provide services. Upon account deletion:

• Personal data is deleted within 30 days
• Financial records are retained for up to 7 years as required by law
• Anonymized analytics may be retained indefinitely for platform improvement

6. Your Rights

Depending on your jurisdiction, you have the right to:

• Access: Request a copy of your personal data
• Rectification: Correct inaccurate or incomplete data
• Erasure: Request deletion of your data ("right to be forgotten")
• Portability: Receive your data in a structured, machine-readable format
• Object: Opt out of certain data processing activities
• Withdraw Consent: Revoke consent at any time where processing is based on consent

To exercise any of these rights, contact us at privacy@soundex.ai.

7. Cookies & Tracking

We use essential cookies for authentication and session management. We do not use advertising or third-party tracking cookies. Analytics are conducted using privacy-respecting tools.

8. International Data Transfers

Your data may be processed in Israel and other countries where our service providers operate. We ensure appropriate safeguards (such as Standard Contractual Clauses) are in place for international transfers, in compliance with applicable data protection laws.

9. Children's Privacy

SoundEX is not intended for users under 13 years of age. We do not knowingly collect personal data from children under 13. If we become aware that we have collected data from a child under 13, we will delete it promptly.

10. Changes to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with an updated "Last updated" date. Material changes will be communicated via email or prominent platform notice.

11. Contact Us

For privacy-related questions or data requests:

EM-Muzic Ltd.
Data Protection Inquiries
Email: privacy@soundex.ai